It is only mid-summer but it is time to show off Fall 2010 merchandise. We email blasted the mailing list this morning with this minimalist advertisement. Very simple and all the crucial info at the bottom.
This is the original stock photo from DKNY. I didn’t want to deviate too far from the look and feel so Univers LT Std (DKNY’s standard font) was used in the primary tag line.